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About Bear Valley Service in Roswell, GA

Bear Valley Service is an independent full-service Land Rover auto service center located in Roswell, GA, about 30 miles north of Atlanta. It’s owned by longtime friends Brett Soderberg and David Croot, and we provide specialized service, repairs, and maintenance for Land Rovers. Our technicians have in-depth training and experience working on all models of Range Rovers, as well as Sports, Discovery, Defender, LR2, and LR3 models. Our team has over 100 years combined Land Rover experience. Bear Valley Service has the expertise to keep your vehicle running in perfect condition by following the maintenance procedures intended by the manufacturer. Our facility has the most up-to-date and specialized tools, including computerized diagnostic testing equipment, which allows us to carry out your Land Rover repairs and maintenance quickly and accurately. As a small business, we provide specialized auto care with a very personal service to each customer who visits us. We invite you to give us a call today with any questions you have about Land Rover care and maintenance.

Our Staff


Brett Soderberg


Degree in applied technology from Gwinnet Tech, graduated from Chrysler apprenticeship program 1995

Technician at Troncalli Chrysler from 1995 Until September 1999

Technician and service advisor at Land Rover Northpoint from September 1999 to April 2011

Graduated from Land Rover Apprenticeship Program in May 2000

All factory Land Rover training from 1999-2011

Land rover guild member from 2000-2010

Land Rover Guild winner 2006 and 2008

Attended new vehicle launch and training for LR3 and in Canada

Attended new vehicle launch and training for Range Rover Sport and
Range Rover in Arizona

Achieved Master Service advisor in 2006

Co owner of Bear Valley Service from April 2011 to current


David Croot


David Attended technical college in England while working at a Rover dealership and became their youngest Master technician

David Moved to Palm Beach in 1994 and Worked at a Breman Motorcars, a Bentley and Rolls Royce shop

Land Rover Northpoint from 1995-2011

All Land Rover Factory training from 1995 -2011

Was one of the first 20 technicians to become a Land Rover Master in North America

ASE Certified Master Technician

Land Rover Trek Winner in 1996

Land Rover Trek Winner 1999

Land Rover Guild member from 2000-2011

Land Rover Guild winner 2006

Land Rover Guild winner 2007

Attended new vehicle launch and training for Discovery in Arizona

Attended new vehicle launch and training for Freelander in Las Vegas

Attended new vehicle launch for LR3 in Canada

Co owner of Bear Valley Service from April 2011 to present

David is an avid crossfitter and Mountain Biker


Adam Hartzler


Technician Land Rover Northpoint 1999-2015

Attended Discovery Sport launch and training

Gold level Technician

All factory training from 1999-2015

Land Rover guild member 2015

Bear Valley service from 2015 to present


Michael Collins

Service Technician

Gold level technician for Toyota at Sandy Springs Toyota from 1988 to 2000

Technician at Land Rover Northpoint from 2000-2019

Platinum level 4 Land Rover Technician status, this is the highest accomplishment attainable

All factory Land Rover Training from 1999-2019

Attended new vehicle launch and training for 2017 Discovery

Attended new vehicle launch and training for Discovery Sport

Land Rover Guild Member

ASE Certified


Whitney Darden

Service advisor

Whitney Attended Art institute of Atlanta from 2001-2004, Specializing in web design and multi media presentation

Land Rover Parts specialist At Land Rover Northpoint and Land Rover Buckhead from 2007-2017

Land Rover Parts manager at Land Rover Gwinnet from 2015-2017

Master guild certified from 2014-2017

Marque of Distinction winner 2014, Top Parts professional in Us.

Service Advisor at Bear Valley From November 2017 to present.

Specialists in Exceptional Repairs, Maintenance, & Service